Sydney - 16 February, 2010 - Sony Australia is expanding its line of solid state camcorders with the introduction of an AVCHD model, the high-end HDRAX2000, designed to broaden the shooting capabilities for semi-professionals.

AVCHD technology has been widely adopted in Sony's consumer camcorder line up and with the HDRAX2000, skilled consumer videographers can achieve a deep cinematic look with film-like movie quality and advanced colour settings.

High-end shooting for the passionate prosumer
Recording full 1920x1080/50i high definition video at up to 24Mbps, the HDRAX2000 features progressive scan at 1080/24p and 25p, giving video film-quality motion for brilliant scene reproduction. This high-end semi-professional camcorder delivers HD quality images with the convenience of a non-linear recording format and dual-use card slots for both Memory Stick PRO Duo^TM and SDHC media for editing and playback. CinemaTone Gamma^TM and CinemaTone colour settings complement the 25p capabilities by providing the colour and gamma range for a high-end feel and extra control over image expression.

The HDRAX2000 uses three 1/3" Exmor^TM CMOS Sensors to improve the colour reproduction of video recordings and capture sharp, detailed images, even in low light shooting situations. Noise reduction is also accomplished via the unique column-parallel analog-to-digital conversion technique and grid arrangement of the photo diodes, which are designed to provide high sensitivity, deep resolution, high-speed reading, and a wider dynamic range. The Exmor technologies combine to allow the new camcorder to perform significantly better in low light environments with minimum illumination of 1.5 lux.

The Enhanced Imaging Processor is able to rapidly process the vast amounts of pixel data read from the three 1/3" Exmor CMOS Sensors, and record beautiful HD and colourful video. They handle video data in 1920 x 1080p and 4:2:2 colour sampling for high quality signal processing.  Using Sony's 3.2" (16:9) Xtra Fine LCD^TM screen (921K) and Xtra Fine LCD electronic viewfinder (1,226k) ensures high resolution and high contrast images with remarkable colour reproduction. 

Professional quality features incorporated throughout
For a refined level of optical performance, the HDRAX2000 is equipped with a 20x, 29.5mm to 590mm G-Series lens, incorporating extra-low dispersion glass and compound aspherical elements. The fixed lens is optimised to complement the camera's advanced image sensor and image processing technology.

The added feature of Active Mode improves on existing Optical SteadyShot^TM image stabilisation by allowing the camera lens to shift over a greater range of motion, allowing the camcorder to compensate for a greater degree of camera shake and delivering stunningly, smooth footage.

The HDRAX2000 features professional quality audio with the dual XLR 3-pin audio jacks providing +48V phantom power to external microphones.  Additionally, the grounded connection allows insertion/removal of connectors in live equipment without picking up external signals.

By Press Release

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